What is Social Media Marketing and it’s objective?
To keep it simple, Social media marketing (SMM) is internet marketing that utilizes social networking websites as a marketing tool. The goal is to produce content that users will share with their social network to help a company increase brand exposure and broaden customer reach.
Why Social Media Marketing Is Important?
The whole marketing landscape has changed with the introduction of Social Media. Here’s just a few interesting stats demonstrating the power of Social Media Marketing
- Over 70% of online adults in the US use social media networking.
- 54% of B2B marketing companies have generated leads from social media.
- 93% of shoppers’ buying decisions are influenced by social media because 90% trust peer recommendations.
- 55 billion monthly active Facebook users, 1.39 billion mobile active user, Americans spend an average of 40 minutes per day on Facebook
You have 100’s to 1000’s of friends and family in your network. Your friends and family have large networks, doesn’t it make sense for them to tell their friends about your business, giving you more exposure and leading to more business.
OUR PROCESS TO HELP YOU GROW THROUGH SOCIAL MEDIA
We strive to meet the expectations of our clients through one-on-one bi-weekly updates and weekly monitoring of your Social Marketing performance. You will always know what is going on with your Social Marketing program through our bi-weekly reports and our frequent contact with you.
At Pacific View Marketing we believe in total transparency with our customers. You will receive full access to extensive performance reports, these reports include what social media platform has the most engagement, engagement by demographics, likes, shares and click-throughs. We also disclose to you an advertising plan, this shows a road map of how we will implement and spend your Social Marketing budget every month. Total transparency leads to trust and a better business relationship, which in turn helps us make better marketing decisions together.
Thanks for considering us, we would love to talk with you about your current or future marketing goals, give us a call.
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